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<br/> <table border="1" cellpadding="1" cellspacing="1" style="width: 500px;"> <tbody> <tr> <td> <a href="http://www.books.com.tw/exep/assp.php/87926/products/0010709500?utm_source=87926&utm_medium=ap-books&utm_content=recommend&utm_campaign=ap-201610" rel="nofollow ugc noreferrer noopener" target="_blank"><img loading="lazy" alt="" src="http://im2.book.com.tw/image/getImage?i=http://www.books.com.tw/img/001/070/95/0010709500.jpg&v=56e29eba&w=348&h=348" /></a></td> <td> 書名：遊戲改變世界<br/>讓現實更美好！<br/>原文名稱：Reality is Broken：Why Games Make Us Better and How They Can Change the World<br/>語言：繁體中文<br/>ISBN：9789865623432<br/>頁數：400<br/>出版社：橡實文化<br/>作者：簡‧麥戈尼格爾<br/>譯者：閭佳<br/>出版日期：2016/03/24<br/>類別：商業理財</td> </tr> </tbody> </table> <p> </p> <p> <a href="http://www.books.com.tw/exep/assp.php/87926/products/0010709500?utm_source=87926&utm_medium=ap-books&utm_content=recommend&utm_campaign=ap-201610" rel="nofollow ugc noreferrer noopener" target="_blank">遊戲改變世界，讓現實更美好！</a>購買網址:<a href="http://www.books.com.tw/exep/assp.php/87926/products/0010709500?utm_source=87926&utm_medium=ap-books&utm_content=recommend&utm_campaign=ap-201610" rel="nofollow ugc noreferrer noopener" target="_blank">http://www.books.com.tw/exep/assp.php/87926/products/0010709500?utm_source=87926&utm_medium=ap-books&utm_content=recommend&utm_campaign=ap-201610</a></p> <p> </p> <p> <div class="bd"> <div class="content" style="height:auto;" itemprop="description"> <div style="text-align: center"> <span style="color: #ff0000"><strong>著名未來學家、TED新銳演講者簡‧麥戈尼格爾（Jane McGonigal）<br /> 首次權威闡釋遊戲在未來時代的影響與重要趨勢。</strong></span></div> <br /> 如果你認為遊戲浪費時間，讓人自閉、上癮、逃避、喪失活力，<br /> 那就大錯特錯了，這本書將徹底顛覆你的認知！<br /> <br /> <strong>【玩遊戲會變宅男奼女嗎？會變得更孤僻嗎？】</strong><br /> <br /> 事實上，孩子只要玩15分鐘的合作類遊戲，就可以在現實中主動幫助他人。<br /> <br /> 世界所有玩家花在《魔獸世界》上的總時間超過593萬年，相當於從人類祖先第一次站起身來演進至今的時間；美國青少年在21歲以前，玩遊戲的平均時長超過10000小時，10000小時足以讓他們成為專家；而且沒有一項遊戲是家長強迫去玩的，都是參與遊戲者自己主動加入。是甚麼原因讓玩家主動學習、自願付出？一般而言，失敗會讓我們產生挫折感，從而放棄想要做的事情。但唯獨玩遊戲這件事，明明是知道最後總會失敗，但是我們仍然一次次的嘗試，真正做到了越挫越勇。<br /> <br /> 本書作者指出，遊戲不只是消遣，不是小孩子的玩意兒，不是時間殺手，不是讓人自閉、上癮、喪失活力的毒品，遊戲很重要，能解決現實問題、改善生活品質、創造美好未來的利器。是人類邁向未來的重要線索，是互聯網時代的未來趨勢。<br /> <br /> <strong>【把遊戲想像成快樂引擎吧！】</strong><br /> <br /> ●在忙碌的工作與學業中，遊戲可以讓人們全心投入創意的夢想世界，紓解壓力，進而對工作更投入、更滿意。<br /> <br /> ●在高度競爭的社會中，我們越來越經不起挫折與失敗，但在遊戲中卻可藉由一次次的失敗與重啟，培養出抗壓性與自信心，對未來更有信心。<br /> <br /> ●在少子化、日漸疏離的人際中，我們可以藉由遊戲與世界各地的陌生人結盟，創造更大的社群，培養出團隊合作、互助的精神。只要玩15分鐘的合作類遊戲，在現實中就想要主動幫助他人。<br /> <br /> ●在苦悶、單調的生活下，遊戲可以豐富、創造想像空間，訓練腦力與體力，遊戲的自願性與持續性可以讓幸福成為一種習慣。<br /> <br /> ●遊戲是平等、公平的運作機制，遊戲還可以創造社會地位與財富！<br /> <br /> <strong>【虛擬的時代，遊戲卻讓我們更接近現實！】</strong><br /> <br /> 我們生存的這個現實世界已經破碎，而我們需要創造遊戲來修復它。<br /> <br /> 遊戲將是未來的線索，更可能是人類唯一的救贖。<br /> <br /> 遊戲的真正目的是讓我們在這個無趣的世界中生存下來，現在的遊戲都在引導我們忘掉現實，可現實是無法逃避的，所以，最好的辦法是用遊戲中學到的經驗來改造世界，遊戲可以彌補現實世界的不足和缺陷，並提升幸福感，讓現實變得更美好，遊戲可以重塑人類積極的未來。不管你信還是不信，都無法拒絕這個變革的發生！<br /> <br /> 遊戲正從三個方面改變著世界：<br /> ●讓人們的生活更平等，更充實，更愉悅；<br /> ●讓人際交往更真實，更深入，更多元；<br /> ●讓遊戲產業有更大的發展空間，有更多的經濟收益，有更具想像力的挑戰。<br /> <br /> <strong>【現在，讓我們用遊戲改變世界吧！】</strong><br /> <br /> 未來屬於能夠理解、設計並會玩遊戲的那些人<br /> <br /> 遊戲可以彌補現實世界的不足和缺陷，重塑人類積極的未來。如果人們繼續忽視遊戲，就會錯失良機、失去未來。遊戲將會是互聯時代最重要的趨勢，遊戲所實現的四大目標：更滿意的工作、更有把握的成功、更強的社會聯繫及更宏大的意義將徹底改變你我未來的生活。如果人們繼續忽視遊戲，就會錯失良機，失去未來。而如果我們可以借助遊戲的力量，便可以讓生活變得像遊戲一樣精彩！<br /> <br /> <strong>名人推薦</strong><br /> <br /> 橘子集團 董事長□ 劉柏園<br /> 台灣淘米 總經理□ 黃信凱<br /> 大宇資訊 董事長□ 塗俊光<br /> 弘煜科技 董事長□ 洪而立<br /> 智冠集團 董事長□ 王俊博<br /> <br /> 這部傑作既刺激你的大腦，又擾動你的靈魂。只要讀過這本精彩絕倫的《遊戲改變世界，讓現實更美好！》，就再也不會像從前那樣看待遊戲、看待自己。——丹尼爾‧品克(Daniel H. Pink) 暢銷書《動機，單純的力量 》《未來在等待的人才》作者<br /> <br /> 麥戈尼格爾別出心裁的視角和直率的寫作風格，讓我們得以預見人類的積極未來，並看到遊戲將怎樣引導我們讓現實變得更美好。——馬汀‧塞利格曼(Martin Seligman) 積極心理學之父，《邁向圓滿》《真實的快樂》作者<br /> <br /> 這是我讀過的最令人大開眼界的書。作者有著令人拍案叫絕的專業知識和清晰思路，她的寫作風格引人入勝，乾淨俐落地打消了我對遊戲的誤解。如果你認為遊戲是小孩子的玩意兒，遊戲浪費時間，遊戲讓人自閉、上癮、逃避、厭食、喪失活力，那就等著被她顛覆吧！——索妮亞‧柳波莫斯基(Sonja Lyubomirsky) 加州大學心理學教授《這一生的幸福計畫》作者<br /> <br /> 變得更快樂、提升自己的事業、拯救整個世界，或許用一種方法就可以實現：充分瞭解世界上最優秀的遊戲是如何運作的。難道你認為《光環》裡的學習之道幫不上你的生活或公司的忙？再想想吧。——蒂莫西‧費理斯(Tim Ferriss) 全球化3.0時代新新人類代言人，《一週工作四小時》作者<br /> <br /> 只要把遊戲想像成「快樂引擎」，想一想我們的生活、學校、企業和社區的種種方式都變得更「遊戲」——更滿意、更投入、更富生產力，你就能看到以前從未設想過的改造真實世界的潛力。——謝家華(Tony Hsieh) Zappos網路鞋店CEO，《想好了就豁出去》作者<br /> <br /> 忘了你對線上遊戲的偏見吧。《遊戲改變世界》就像一股撲面而來的清新之風，吹走了乏味的陳詞濫調，它提醒我們：完全可以駕馭人類愛玩的天性，並利用這種天性做好事。在書中，作者將活力、智慧和理想主義融為一體，向我們展示了如何利用遊戲來拯救世界。——卡爾‧歐諾黑(Carl Honore) 《慢活》《快不能解決的事》作者<br /> <br /> <strong>媒體推薦</strong><br /> <br /> 波士頓環球報（Boston Globe）、洛杉磯時報（Los Angeles Times）、新科學人（New Scientist）、聖荷西水星時報（San Jose Merctlry News）、出版人週刊（Publishers Weekly）、書評雙週刊（Booklist）、電腦雜誌（PC Magazine）……美國各大媒體強力推薦報導。<br /> <br /> 簡‧麥戈尼格爾的創新研究為構建強大社群、實現超大規模合作提供了令人乍舌的解決辦法：玩更大、更好的遊戲。對如何設計能改變世界的遊戲，沒人比簡‧麥戈尼格爾懂得更多。本書值得任何希望參與創建更美好未來的人一讀。——吉米‧威爾斯（Jimmy Wales） 維基百科創辦人<br /> <br /> 對人們為什麼熱愛遊戲感到好奇嗎？作者在書中探討了遊戲帶給人們的最深層的樂趣，以及如何積極利用這股力量。本書是一頭罕見的猛獸：既蘊涵著豐富的哲理，又極具實用價值，它將改變你看待這個世界的方式。——克萊夫‧湯普森(Clive Thompson) 《紐約時報雜誌》和《連線》雜誌特約撰稿人<br /> <br /> 本書定義了一種新媒體，一種融合了現實與幻想、顛覆了「虛構」概念的新媒體：我們活在自己經歷過的每一個故事裡，我們玩什麼樣的遊戲就變成什麼樣的人。作者在書中的洞見就像放射性元素一樣，簡單、緊湊、優雅、爆發力驚人。——寇裡‧多克托羅（Cory Doctorow） 《資訊分享鎖的住？》《小老弟》作者，波音波音網站（Boing Boing）編輯 </div><div class="type02_gradient" style="display:none;"></div> </div></div><div class="mod_b type02_m057 clearfix"> </p> <br/> <br/> 相關關鍵詞:買書網, 買書最便宜 博客來, 買書比價,博客來網路書店,博客來網路書局,博客來e-coupon 2012,博客來書店,1i6博客來網路書店,博客來網路書店歡迎您,博客來書局,博客來售票網,博客來折價券2012,books 博客來網路書店 <br/> <h3>瀏覽此商品的人，也瀏覽</h3> <ul> <li> <em>1.</em> <a "dataLayer.push({'event':'SendEvent', 'eventCategory':'recommended', 'eventAction':'asv', 'eventLabel':'0010709863', 'eventValue':'1', 'eventNonInteraction':0});" 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